Project Ironman


Project IRONMAN is a Murray Pfaff designed technology demonstration vehicle that was conceived, engineered, and built in-house at M7 Speed. Project Ironman used MINI Cooper’s ultra-popular all-wheel drive Countryman to showcase M7 Speed’s products and custom vehicle build skills to the aftermarket in a way no other MINI Cooper performance company has ever done. Every M7 Speed part, including the MAXX-G and MAXX-Flo line of M7 Speed parts, used in this technology build is 100% bolt-on, so there is no need to alter the car. The build is completely reversible, so the car can easily be restored to the original look.

This project vehicle offers an alternative path for people who want to participate in Adventure Motoring without going to the traditional larger vehicles, such as Jeep or 4x4 trucks.

Project Ironman Features M7 Speed, MAXX-G, and MAXX-Flo:

  • M7 Speed 2” Lift Kit
  • M7 Speed Monster Strut Tower Brace
  • M7 Speed Monster Under Chassis Ladder Brace
  • M7 Speed Front Bull Bar
  • M7 Speed Aluminum Skid Plate
  • M7 Speed Rocker Rock Guards
  • M7 Speed Tubular Roof Rack Mount Kit
  • M7 Speed Rear Hitch & Spare Tire Carrier
  • M7 Speed Hot & Cold Side Turbo Pipes
  • M7 Speed Aluminum Water Tank
  • MAXX-FLO Low Restriction Intake Kit
  • MAXX-G Adjustable Sway Bar Link Kit
  • MAXX-G 22mm Rear Sway Bar Kit
  • MAXX-G Adjustable High Travel Rear Camber Links
  • MAXX-G progressive rate performance springs


Featured M7 Speed Build Partners:

HELLA “Off-Road” Lighting

YOKOHAMA Tires Geolandar tires

ECS Tuning Brake Kit

RIMZ ONE Aggressive 17” Wheels

Wagner Tuning Intercooler

Brown & Miller WIRED – All wiring needs

Brown & Miller Racing Solutions – All plumbing needs

Precision Turbo – Custom Turbo

       Concept Design by Pfaff Design